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Welcome to Göteborg & Co

Our mission is to get more people to discover and choose Gothenburg. We do this through wide-reaching collaboration, by leading and promoting the destination.

Göteborg & Co is a municipal company, City of Gothenburg

Conditions within the tourism industry have undergone a fundamental shift, and we feel warmly for all those who have been…

The European Capital of Smart Tourism is a competition created by the European Commission to reward cities setting examples in…

Vinga fyr

Göteborg & Co is the parent company of the Tourism, Culture & Events cluster, which includes Liseberg, Got Event and…