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Knowledege and Statistics

We gather here current and relevant information about our industry as well as external monitoring and statistics.

The hospitality industry has long been one of the fastest growing industries in the world and accounts for a significant part of Sweden’s economy and employment. Given all the people who visit Gothenburg and the financial contribution it gives to the city, it is of course important to gain a deeper understanding of our markets and our visitors.

The world around us is constantly changing. It challenges our abilities to innovate so that we together can create a destination that is able to quickly change focus and adapt to new situations.

The time has come for the visitor industry to do what many other industries have already done: build a joint…

Background During the past few years, people's everyday lives have been fundamentally shaken which resulted in behavioral changes in several…