Business Plan and Annual Reports

The business plan for destination Gothenburg 2015–2017 has been developed in dialogue and through broad collaboration. A hundred interviews were conducted with partners, stakeholders, opinion-formers, cultural practitioners and others who directly or indirectly influence our destination.

A number of workshops have also been held. We have also listened to industry and the outside world in order to provide the best possible foundation for long-term sustainable development in 2015–2017, looking towards 2021. Göteborg & Co led the process of drawing up the business plan.

Business plan 2015 – 2017

Annual reports, Göteborg & Co

Below you can read out annual reports in PDF-format.

Annual Report 2016 Annual Report 2015